Our Fashion section provides the ultimate guide to what is new and hot on the South African fashion and beauty scene. It is a fun, inspiring and credible read for fashionistas and beauty-lovers across the country. At a time when there’s a plethora of brands out there, we cut through the clutter to bring a brilliantly curated, always on trend and up-to-the-minute mix of hot shopping, beautiful shoots and breaking news.
Our Fashion contributors give readers a dose of inspiring, highly visual content that shows them exactly what’s new in store every week. We feature shopping, snappy Q&As with industry players, local and international fashion news. A weekly themed professionally styled shoot highlights the hottest looks, trends and must-haves, interpreted in ways that make it easy for readers to get the look.
We also focus on beauty: new products, tips and tricks, colour trends and advice for all budgets.
Sources: PAMS 2019 ABC Jan-Mar 2020 Narrative April 2020 Brandmapp 2020