Herald Live Readership

Overview

The Herald Live combines significant local news from Nelson Mandela Bay and surrounding areas with the relevance of national news. Breaking news, analysis, entertainment and opinion making is complimented with multimedia, making The Herald Live the perfect destination for local, national and world news.

INTERNET ACCESS LOCATIONS

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HOME: 3%
WORKPLACE: 4%
EDUCATION FACILITY/LIBRARY: –%
INTERNET CAFE: 11%
SMART PHONES: 10%
TABLET: 10%

MONTHLY HOUSEHOLD INCOME BEFORE TAX

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FROM 499 – 1599: 10%
1600 – 11999: 20%
12000 – 29999: 12%
30000 – 70000: 16%

WORKING STATUS

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WORKING
87%

INTERNET STATS

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UNIQUE BROWSERS: 968,811
PAGE VIEWS: 2,679,857

EDUCATION

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22% 19%
MATRIC TECHNICAL COLLEGE
(UNDER) GRADUATE
31% 24%
UNDERGRADUATE POSTGRADUATE

MARITAL STATUS

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40% 51% 9%
SINGLE MARRIED DIVORCED

GENDER

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MALE FEMALE
49% 51%

HOME OWNERSHIP

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44% 34%
YES (INCLUDING, PAYING IT OFF) NO, RENTING (PRIVATELY)

AGE

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15 – 24 25 – 34 35 – 49 50+
9% 23% 38% 30%

RACE

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31% 12% 2% 44%
BLACK COLOURED INDIAN WHITE

GEOGRAPHIC LOCATIONS

Gauteng GAUTENG:11%
kzn KWAZULU NATAL: 3%
ec EASTERN CAPE: 75%
wc WESTERN CAPE: 7%
nc NORTHERN CAPE: 1%
fs FREE STATE: 2%
nw NORTH WEST: 1%
mpum MPUMALANGA: 1%
limp LIMPOPO: 1%

Source: Effective Measure SA August 2020

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