Dispatch Live Readership

Overview

The Daily Dispatch website is a breaking news website focused mainly on the Eastern Cape, featuring live Twitter and Facebook feeds as well as links to the Daily Dispatch E edition.

INTERNET ACCESS LOCATIONS

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HOME: 37%
WORKPLACE: 43%
EDUCATION FACILITY/LIBRARY: 1%
INTERNET CAFE: 1%
SMART PHONES: 15%
TABLET: 16%

MONTHLY HOUSEHOLD INCOME BEFORE TAX

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FROM 499 – 1599: 4%
1600 – 11999: 20%
12000 – 29999: 37%
30000 – 70000: 25%

WORKING STATUS

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WORKING
88%

INTERNET STATS

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UNIQUE BROWSERS: 691,724
PAGE VIEWS: 2,860,982

EDUCATION

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19% 21%
MATRIC TECHNICAL COLLEGE
(UNDER) GRADUATE
31% 17%
UNDERGRADUATE POSTGRADUATE

MARITAL STATUS

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42% 51% 4%
SINGLE MARRIED DIVORCED

GENDER

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MALE FEMALE
49% 51%

HOME OWNERSHIP

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40% 39%
YES (INCLUDING, PAYING IT OFF) NO, RENTING (PRIVATELY)

AGE

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20 – 24 25 – 34 35 – 49 50+
13% 23% 32% 29%

RACE

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52% 3% 2% 41%
BLACK COLOURED INDIAN WHITE

GEOGRAPHIC LOCATIONS

Gauteng GAUTENG: 9%
kzn KWAZULU NATAL: 1%
ec EASTERN CAPE: 81%
wc WESTERN CAPE: 7%
nc NORTHERN CAPE: –%
fs FREE STATE: 1%
nw NORTH WEST: 1%
mpum MPUMALANGA: 1%
limp LIMPOPO: –%

Source: Effective Measure SA August 2015

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