Overview
Businessday.co.za is the digital identity of Business Day newspaper, including the website, mobile device apps and a mobile site. These products offer quality reporting throughout the day, seven days a week, breaking the news with stories, newsletters, SMS alerts and other notifications, and multimedia such as video and slideshows. There are also opinion pieces, analysis, columnists, sport, cartoons and much more.
INTERNET STATS
| UNIQUE BROWSERS: 1,293,515 |
| PAGE VIEWS: 3,218,235 |
WORKING STATUS
| WORKING |
| 89% |
INTERNET ACCESS LOCATIONS
| HOME: 35% |
| WORKPLACE: 31% |
| EDUCATION FACILITY/LIBRARY: 1% |
| INTERNET CAFE: 2% |
| SMART PHONES: 31% |
| TABLET: 19% |
MONTHLY HOUSEHOLD INCOME BEFORE TAX
| FROM 499 – 1599: 2% |
| 1600 – 11999: 8% |
| 12000 – 29999: 17% |
| 30000 – 70000: 26% |
GENDER
| MALE | FEMALE |
| 59% | 41% |
MARITAL STATUS
| 41% | 51% | 8% |
| SINGLE | MARRIED | DIVORCED |
EDUCATION
| 17% | 18% |
| MATRIC | TECHNICAL COLLEGE (UNDER) GRADUATE |
| 32% | 30% |
| UNDERGRADUATE | POSTGRADUATE |
AGE
| 20 – 24 | 25 – 34 | 35 – 49 | 50+ |
| 12% | 21% | 31% | 35% |
HOME OWNERSHIP
| 50% | 31% |
| YES (INCLUDING, PAYING IT OFF) | NO, RENTING (PRIVATELY) |
RACE
| 26% | 3% | 3% | 61% |
| BLACK | COLOURED | INDIAN | WHITE |
GEOGRAPHIC LOCATIONS
 |
GAUTENG:6% |
 |
KWAZULU NATAL: 10% |
 |
EASTERN CAPE: 5% |
 |
WESTERN CAPE: 19% |
 |
NORTHERN CAPE: 1% |
 |
FREE STATE: 2% |
 |
NORTH WEST: 2% |
 |
MPUMALANGA: 2% |
 |
LIMPOPO: 2% |
ITEMS PURCHASE VIA INTERNET
ITEMS PURCHASED VIA INTERNET
