There are three main ways to advertise on designindaba.com, alongside opportunities to sponsor the publications popular initiatives and features.
R10 000+ Display Advertising – classic online banner advertising Display adverts are a good way to promote a product or service over a sustained period of time across various units throughout the site. Quoted CPM (per 1 000 impressions) these units will be delivered alongside other Design Indaba and external brand adverts. All units can be targeted to appear either globally or locally (by country or region). We keep placements to a minimum to allow the user experience of the site to be as beautiful and uninterrupted as possible.
R10 000 – R80 000 Sponsored Content – articles posted on designindaba.com One of the most effective ways to introduce a message to our readers is through sponsored content. All articles are composed in Design Indaba’s distinctive tone and are in keeping with the rest of the site. Packages include newsletter placements, social media support and can incorporate display advertising to extend reach.
R100 000+ Partnerships – Bespoke editorial & creative campaigns If you’re looking for the most impactful, long-term exposure and continued value from your advertising on Design Indaba, partnerships are your best option. Partnerships can range from events through to video content and animation and are supported with a series of at least four sponsored articles published on our homepage and collated on a unique url. Partnership packages also include display advertising, social media support and increased visibility on the homepage through bespoke advertising banners only available to our partnership clients.
DISPLAY ADVERTISING
1. Hero Banner
R600 CPM (Dimensions 970×250 px)
2. Half Page Banner
R500 CPM (Dimensions 300×600 px)
3. In-Content Wide Banner
R500 CPM (Dimensions 728×90 px)
4. Leaderboard
R350 CPM (Dimensions 728×90 px)
5. MPU
R350 CPM (Dimensions 350×250 px)
Seven day geo-targeted all-unit takeovers
available from R20 000
Accepted formats: GIF, JPEG, PNG, HTML and Flash*
NEWSLETTER ADVERTISING
Weekly Newsletter Leaderboard
R2 000 flat fee per week
Dimensions 728×90 px
Weekly Newsletter In-Content Wide Banner
R1 000 flat fee per week
Dimensions 728×90 px
Article Insert Into Weekly Newsletter
R1 500 flat fee per insertion
Dimensions 880×495 px for the image
(Design Indaba will craft header and teaser for your approval)
Sponsored Content Dedicated Mailer
R4 000 flat fee (minimum of 3 pieces of content)
Dimensions 728×90 px
3rd Party Mailer
R8 000 flat fee (limited availability per month)
Dimensions 350×250 px
SPONSORED CONTENT
Bronze Package – R10 000 (total value R13 500)
• 1x Article to appear on Design Indaba
• 4x Social shares
• Article insert into weekly newsletter
SPONSORED CONTENT
Silver Package – R35 000 (total value R44 500)
• 2x Articles to appear on Design Indaba
• 8x Social shares
• 2x Article inserts into weekly newsletter
• 50 000 impressions across a leaderboard
and an MPU
SPONSORED CONTENT
Gold Package – R80 000 (total value R107 000)
• 3x Articles to appear on Design Indaba
• 12x Social shares
• 3x Article inserts into weekly newsletter
• 1x Sponsored content dedicated newsletter
• 50 000 Hero Banner impressions
• 100 000 Leaderboard and MPU impressions
PARTNERSHIPS
Partnership Package – R100 000
(total value R160 000)
• 4x Articles to appear on Design Indaba
• 12x Social shares
• 4x Article inserts into weekly newsletter
• 1x Sponsored content dedicated newsletter
• 1x 3rd party mailer to our newsletter
subscriber base
• 50 000 Hero Banner impressions
• 200 000 Leaderboard and MPU impressions
PARTNERSHIPS
Partnership Package Plus – R150 000
(total value R235 000)
• 6x Articles to appear on Design Indaba
• 18x Social shares
• 3 day Design Indaba Instagram takeover
– content to be pre-approved by the
Design Indaba team
• 6x Article inserts into weekly newsletter
• 1x Sponsored content dedicated newsletter
• 1x 3rd party mailer to our newsletter
subscriber base
• 100 000 Hero Banner impressions
• 200 000 Leaderboard and MPU impressions
• 1x Trend report on client’s industry and
leadership position within that sector
